How to increase revenue in a restaurant without raising prices?

Restaurants
                   

In times of inflation, higher product costs and wage pressures, many restaurant owners are asking themselves: how do you increase revenue without risking losing customers through higher prices? The answer lies in making wise use of what you already have – your menu, service and…. technology.

1. start with a digital QR menu

QR menu not only looks modern, but gives you an option:

  • easy presentation of photos of dishes – and this directly affects more orders,
  • Promoting add-ons and premium options,
  • testing different layouts and dish names to see what sells better.

With a system like ORDI, you can actively manage sales, not just handle them.

2 Enter automatic upselling

Instead of relying on a waiter who may forget to offer an appetizer or dessert, do it automatically:

  • “To accompany the burger, we recommend yam fries (+£8).”
  • “Would you like a large version of the salad? (+£6)”
  • “Order two dishes and receive a free drink!”

The QR menu allows you to implement dynamic prompts that increase the value of your shopping cart without raising the base price.

3. optimize the hours of greatest profit

Collect data on when guests order the most, and then:

  • Run promotions at quieter times (e.g., lunch -10%),
  • offer happy hour kits only through the QR menu,
  • Send reminders to regular customers through the loyalty system.

All of this increases turnover without requiring price increases.

4. minimize losses and mistakes

Every mistake in the kitchen, cancelled dish or dissatisfied customer is a waste of money. Thanks to the digital ordering system:

  • The customer chooses the dish and side dishes himself → less confusion,
  • Orders go straight to the kitchen → saving time,
  • errors are virtually eliminated.

ORDI also allows you to analyze which dishes are not selling – and remove them without sentiment.

5. increase the value of each table

You don’t have to have more customers – you just need everyone to leave more money. How?

  • Add the orders of the day or “chef’s menu” to the QR menu.
  • Introduce a digital tipping system – a guest is more likely to leave 10-15% when they see a simple choice on the screen.
  • Share reviews from other visitors – this increases trust and sales.

Summary

Increasing revenue doesn’t have to mean higher prices. With ORDI and QR menus, you can:

✅ better present the offer,
✅ increase the average order value,
✅ attract visitors at less popular hours,
✅ reduce waste and errors.

Would you like to see how it works in practice?
👉 www.ordiqr.com – learn about tools that increase profits.